1.0 Understanding the client and their needs
earwig had carried out extensive user research and testing of initial design prototypes, so we first ran workshops to do a user and design audit, assessing what stage of the process they were at to agree the most efficient way for us to work with them.
This involved breaking down every user and user journey, prioritising to ensure we can deliver the quickest prototype to take back for further testing.
2.0 Delivering the very first product iteration of earwig
By the end of the first development sprint we had built a reviews platform which enabled users to:
- Securely sign up and create accounts, verified by admin
- Search and read reviews for Agencies, Payrolls, Worksites and Companies
- Review any organisation with their identity protected
This iteration enabled earwig to do further user testing as well as a prototype to secure investment from leading construction companies.
3.0 Growing from prototype to full national rollout through continuous iterations
Following feedback from both users and the client, we have continued to iterate on the product building in features - from voice messages to a rewards-based system - as well as continuously improving on the existing user flows.
We are still the sole development team working on the project, with further development plans in place following the next phase of user testing.