Why This Workshop Matters for Your Organisation?
Your community's journey now starts inside AI chat tools like ChatGPT and Claude, then continues through conversational assistants. Meeting them there - safely, inclusively and effectively - demands Human-Centred Design (HCD).
This isn't just about keeping up with technology. It's about ensuring your mission reaches the people who need it most. AI doesn't replace humans; it empowers them to overcome challenges and serve their communities better.
📅 Interested in a free workshop? We'll set the time once we know who's in.
This workshop is Perfect fit for You If You're...
- A Charity, social enterprise, or nonprofit teams (any size)
- A Digital, service-design, or leadership roles
- Asking: "How do we reach and help people responsibly with AI?"
- Want practical tools, not just theory
What You'll Walk Away With in Just 1 Hour
Take-Home Resources:
- GEO Field Guide (PDF) - Decode the shift from SEO to GEO
- Community-Language Canvas - Map the language AI uses to "hear" your community
- AI Service Blueprint - Sketch practical AI tools (chatbots, voice, personalisation)
- AI-Risk Checklist - Recognise risks & implement guardrails
Hands-On Learning:
- Language mapping workshop - Capture how your community actually talks
- AI tool sketching - Design services that fit real user journeys
- Live demos - See charity-friendly AI helpers in action
Why Human-Centred Design is MORE Important in the AI Era
1. Language = Discoverability
Large language models decide what appears in chat answers by matching everyday words people use. Without HCD's deep listening, AI may paraphrase you poorly or leave you out entirely.
2. Bias is Baked In Unless People Are
Recent studies reveal demographic bias in state-of-the-art LLMs. HCD brings diverse users into testing, exposing unfair outputs early and protecting vulnerable groups.
3. Trust Hinges on Transparency
Communities worry about privacy and misinformation. Participatory design gives them a voice in how AI should behave, turning abstract "tech" into a collaborative tool.
4. Service Journeys Need Seams, Not Bolt-Ons
HCD maps how supporters move from AI-generated answers to your services, designing assistants that add value within that journey rather than fragmenting it.
The Good News
This is a principle every charity intuitively grasps - placing real users, their language and their needs at the centre of every decision. We've shaped every digital tool we've built with charities using this approach, and we believe it offers the way forward for responsible AI.
If you have any question about the workshop, feel free to send an email to lina@yallacooperative.com